Tag: Unibet Group
Unibet agrees Parramatta sponsorship deal
October 7, 2013
iGaming Business – Online gaming operator Unibet Group has agreed a three-year sponsorship deal with Australian National Rugby League (NRL) team Parramatta Eels through to the 2015 season. Under the deal, Unibet branding will appear on the back of players’ jerseys. It is the first time Unibet has sponsored a sports club in Australia. Property developer Dyldam has also signed up to become the team’s major sponsor. Collectively, the two deals are worth more than AUS$1 million (€700,000/$934,000), according to the Sydney Morning Herald newspaper. “It’s all about long-term, sustainable success and we’re going down that route, it’s a great…