iGaming Business – Swedish gambling regulator Lotteriinspektionen has threatened organisers of the Stockholm Marathon with a fine of SEK2 million (€220,286/$304,599) if the race goes ahead featuring the branding of online gaming operator Unibet. As reported by iGaming Business, Unibet recently struck a deal with race organiser Stockholm Marathon Group to become one of the main sponsors of the marathon, which is due to take place in Sweden’s capital city on May 31. Under the deal, Unibet branding is due to appear along the race route and the operator will also offer special betting markets on the event. However, the…

Online gaming operator Unibet has agreed a deal to become a sponsor of the 2014 Stockholm Marathon in Sweden. Unibet will become of the race’s main sponsors and will benefit from various branding opportunities around the course. The operator will also conduct a number of activities on race day and will offer various betting opportunities for the event. Jonas Nilsson, a spokesman for Unibet Sweden, said: “The Stockholm Marathon is a strong brand and represents the values that we fully stand behind. “We would like to give something back to the sport and see this as a step towards a…