iGaming Business – The UK’s Advertising Standards Authority (ASA) has launched a formal investigation into an advert from bookmaker Paddy Power that offered betting odds on the outcome of the ongoing murder trial of Paralympic athlete Oscar Pistorius. The athlete is currently on trial in South Africa accused of the murder of his girlfriend, Reeva Steenkamp, in February 2013. Paddy Power is offering people the chance to bet on the outcome of the trial, with the advert in question featuring an offer for those who place a bet. The advert appeared in national press, as well as on Paddy Power’s…