Tag: gambling addiction in united kingdon
UK tech firm uses behavioural data to combat gambling addiction
August 2, 2013
From The Guardian – Britain’s gambling industry is booming, and new figures show almost one in 20 iPhone owners use sports betting apps, but a UK technology firm is using behavioural data to combat the onset of gambling addiction. Featurespace, the corporate spin-out of a University of Cambridge engineering department project, is using machine learning techniques to identify people showing patterns indicative of problem gambling, before consulting psychologists on the best and safest preventative action to take. Gaming sites collect data on the betting patterns of every one of their customers, including the time of day, frequency and size of…