English Premier League results cost UK bookmakers ‘up to £30m’

iGaming Business – UK bookmakers said that the latest round of fixtures in the English Premier League top-flight football division could cost them up to £30 million (€36.2 million/$49.3 million) after all top seven sides in the table won. The Reuters news agency said that although stronger sides had the shortest odds, they also attracted the most bets. Bookmakers rely on slip-ups by the favourites to help them make money. Bookmaker Ladbrokes estimated that the set of seven results cost UK betting companies over £20 million, while rival Coral said the total bill could reach £30 million. “We estimate one…