iGaming Business – Online gaming company Paf has joined forces with Swedish game developer Proactive Gaming in an effort to develop new internet bingo titles.
The new collaboration will replace Paf’s existing arrangement with Canadian firm Parlay Games.
Kim Johansson, head of games at Paf, said the company hopes to develop the industry’s ‘best bingo product’ under the new collaboration.
“We believe that we have found a partner with extensive experience and unique knowledge that gives us the flexibility to be able to go the whole distance and eventually create unique experiences for our customers,” Johansson said.
Paul Burman, chief executive officer of Proactive Gaming, added: “We want to work with people and companies that we feel comfortable with and have values that we can share. Therefore Paf is a dream partner.
“Paf is a standard bearer for great customer care, their profit goes to public good and they have a deep experience of gaming, which will benefit us in our game development.”
