iGaming Business – Canadian mobile agency Plastic Mobile has been selected to serve as the ‘vendor of record’ on the Ontario Lottery and Gaming Corporation’s (OLG) mobile roster.
Under the agreement, which will run for three years, Plastic Mobile’s portfolio of gaming and transaction-based mobile applications will link up with OLG.
“We’re very excited to work with OLG and to take part in mobilizing lottery and gaming across Ontario,” Plastic Mobile president and chief operating officer Melody Adhami said.
“As mobile continues to flourish across industries, we’ll be working closely with OLG to bring mobile innovation to the forefront of gaming practices in the province of Ontario, and we intend to set the bar very high.”
The partnership comes after the launch of OLG’s modernisation plan through which private sector involvement has expanded and gaming has moved to digital channels.
This year, OLG will launch an internet gaming platform, PlayOLG.ca, which will offer interactive casino-style games for online play including slots, video poker and table games.
