Mobile Sports Betting and the States

mobile sports bettingThe impact of mobile sports betting is being considered by many states.Betting on smartphones could increase total U.S. sports gambling revenue by an estimated $9 billion, but some worry about impact on casinos.

Now that states are free to craft laws legalizing sports betting, the latest question is whether to enter the potential $9 billion mobile-betting market. Americans legally gambling on this weekend’s World Cup final and other athletic competitions primarily are doing so in person at a limited number of casinos. Increasingly, though, gamblers in other countries are placing wagers from their smartphones.

In the U.K., the world’s largest legal sports-betting market, revenue from online wagers has more than doubled over the past five years and now represents 60% of the market, whereas revenue from in-person betting has fallen by about 12% over the same period, according to data from Gambling Compliance, an industry research firm.

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