This week is turning out to belong to MGM. First, it announces a big joint venture with GVC. Then it announced a deal with old partner Boyd Gaming. What followed this morning was news of its deal to be the NBA official gaming partner. Now MGM is bringing mobile sports betting to New Jersey.
The imminent arrival of sports betting at playMGM has been signaled by a page on its website saying that mobile sports betting would be available on the playMGM.com Sports betting app. MGM CEO Jim Murren, speaking after the NBA announcement in New York, let the cat out of the bag.
The current playMGM New Jersey app was developed by bwin.party before it was taken over by GVC. The GVC platform is also used by the Borgata and PartyCasino.
Murren’s statement indicated that sports betting will go mobile. However, presumably, it will be on the same IGT-powered sports betting platform as the playMGM betting app in Nevada.
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