Life is about to get more complicated for Caesars Interactive and online gambling. Their CEO, Mitch Garber, wouldn’t have it any other way. With the World Series of Poker nearing the end of its six-week run at the Rio, Garber’s attention will focus on launching the tournament’s pay-to-play regulated web based gaming website in Nevada.
Caesars Interactive is also moving forward with online gambling prospects in New Jersey. The casino operator owns one-fourth of the Atlantic City gaming market. Garber’s division also handles Playtika, Caesars expanding free-play social gaming operation. Meanwhile, Garber’s duties will soon include CEO of Caesars Growth Partners, an entity created by Caesars Entertainment as a growth oriented business. Anything else?
“Very little will change in my role,” Garber said of Caesars Growth Partners. The company is in a Securities and Exchange Commission-mandated quiet period, so Garber can’t say much about the business, which was announced in April. Caesars spun off the interactive division, Planet Hollywood Resort and its under-construction Horseshoe casino in Baltimore into a separate company. What interests investors, however, are the online gambling operations that fall under Caesars Interactive.
The 44th World Series of Poker Main Event begins play Saturday at the Rio. The 62-event tournament expects to increase from last year’s 74,766 total entrants. Garber and Cirque du Soleil founder Guy Laliberte were the forces behind the World Series of Poker’s events to raise money for the One Drop Foundation water initiative.
Update: Caesars Entertainment, formerly Eldorado Resorts, is an American hotel and casino entertainment company founded and based in Reno, Nevada that operates more than 50 properties and online gambling. Eldorado Resorts acquired Caesars Entertainment Corporation and changed its own name to Caesars Entertainment on July 20, 2020.
