iGaming Business – Server and network-based gaming company Amaya Gaming has entered into a licensing agreement with bwin.party to provide the online gaming operator with a range of online casino content in the US state of New Jersey.
Under the deal, Borgata Hotel & Spa, bwin.party’s licensed gaming operator partner in New Jersey will be integrated with Amaya’s Casino Gaming system.
The integration will allow players access to Amaya’s proprietary and third-party online casino games.
In addition, bwin.party is to launch a range of Amaya’s online gaming titles from its existing gaming websites.
“Our agreement with Amaya will enable players in New Jersey to access an even wider range of market-leading online casino games through the Partypoker.com, Borgatacasino.com and Borgatapoker.com gaming sites in New Jersey,” bwin.party’s director of games, Golan Shaked, said.
David Baazov, chief executive officer of Amaya Gaming Group, added: “We look forward to leveraging our proven online casino content and bwin.party’s strong reputation and partnerships to embrace the emerging but exciting online gaming market in the US and the existing online gaming markets they serve.”
